Is the party over for college athletic budgets?
Posted: Thu Mar 26, 2020 9:08 am
Interesting look at the financial impact of COVID-19 on college athletics. Will fans buy fewer tickets? Will donors stop giving? What happen if there is an impact to the college football season?
https://www.usatoday.com/story/sports/n ... 078058002/
But at the moment, the medium- and long-term thinking of many athletic directors is focused on two overlapping tracks: Is a normal, 12-game football season going to start on time, and how does the potential for a deep recession change an industry that has relied on individual donors and local and regional businesses to buy season tickets and donate money for the locker room waterfalls and sleeping pods that have fueled an arms race in college athletics?
https://www.usatoday.com/story/sports/n ... 078058002/